first Great Outdoor Sub Shop began operations in December
of 1973 in downtown Dallas. Being a New Jersey native, I brought
with me the knowledge and drive to make a better sub than the
one I was making in New Jersey at a local deli. My intention was
to fill the authentic eastern style submarine sandwich void. I
knew that if I made an authentic "New Jersey" sub, using
the highest quality meats and cheeses on Fresh Baked Bread, I
could not miss! Being passionate and striving for perfection and
uniqueness, I added to my old standbys some newly created custom
subs and various proprietary items such as custom formulated &
shaped breads and oven-roasted fat free turkey. I felt compelled
to serve the customer quickly, with a good value, in an honest
"in front of the customer" style. I insisted on and
hand-trained knowledgeable, pleasant associates to work in an
organized fun atmosphere. Speaking of atmosphere, one might ask,
"Where did the name Great Outdoors come from?"
Two days before opening in 1973, seeing we were in the middle
of Downtown Dallas with all the brick, concrete, metal & glass
outside the store, I wanted to bring a little feel of the Outdoors
inside to compensate and allow the customer to get away, hence
"Great Outdoors". Each shop has its own special
way of allowing the customer to feel a sense of escape to openness
and nature based on creative interior design.
present there are eight Great Outdoor Sub Shops throughout
the Dallas/Fort Worth metroplex.
further stabilize quality and consistency we created and operate
"Earth Provisions, Inc", a company dedicated to procuring
and distributing everything each store needs to serve its customers.
This is a big plus for our Managers, Franchisees, and ultimately
Franchise, Inc., our Franchising Company is dedicated to "Great
over 31 years we've been making great food consistently. We have
fine-tuned and perfected our system which we believe has been
emulated, studied and respected by our peers in the industry.
A trail of positive, praiseworthy articles, reviews, and repeat
customers follow in our wake. We were voted "Best Subs"
in Dallas for six years in a row by readers of The Dallas Observer.
proud of what we've created and hope to expand the concept nationwide.
In this day and age, everybody and everyplace needs a little "Great
President & CEO